INSIGHTS
Frameworks for the problems we’re actually hired to solve.
Written for the people who have to decide whether a business problem is worth solving, and whether the proposed solution is the right one.
WORKED EXAMPLE
How a Diagnosis Actually Works
A realistic, illustrative walkthrough of how the method applies to a common problem: slow, inconsistent lead handoffs between sales and delivery.
Read the walkthrough → 01The Disconnection Gap
Why a problem that looks like a technology problem is usually a coordination problem in disguise, and why fixing the wrong one is expensive.
Read the framework → 02Automation Is Not the Diagnosis
“We need automation” is a starting hypothesis, not a business case. What to establish before any tool, workflow, or AI system gets built.
Read the framework → 03Keep, Improve, Connect, Replace, Build
A decision framework for what to actually do with an underperforming system, before any technology gets chosen.
Read the framework →